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telephone
internet
mail
personal interviewing
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All telephone interviewing is performed by survey specialists who
are trained and supervised in accord with Fowler and Mangione's "Standardized
Survey Interviewing, Minimizing Interviewer-Related Error."
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No
telemarketing is performed by our company - only research.
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Telephone
interviewing utilizes the client's choice of CATI (Computer Assisted
Telephone Interviewing) or pencil and paper.
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Our
ever-growing CATI network is supported by over 150 interviewer stations.
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On-premise
and off-premise monitoring is available. |
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By selecting from multiple sample source partners, SPA has the critical mass necessary to ensure random selection across the widest sampling frame in the industry today. A sophisticated two-tier, real-time screening process allows the system to eliminate self-selection by randomly assigning respondents to studies.
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SPA can help you field your tracking study with maximum efficiency, without sacrificing the complexity and sophistication that professional researchers expect.
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Rely on SPA to design and implement your survey via mail. Whether it's a simple postcard survey or a telephone recruited conjoint-by-mail test, SPA will field your research.
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SPA can take care of whatever your needs are, including recruiting, list management, printing, mailing, data entry, data processing, reporting and gratuity fulfillment.
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SPA can administer product tests by mail as well and even include post-usage questionnaire implementation via telephone or Internet.
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SPA routinely
coordinates nationwide field projects for our clients. We print and
ship questionnaires, quota sheets, interviewing aids and interviewing
instructions. We schedule the interviewing and supervise the interviewing
process.
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SPA believes
in pre-testing, supervising and quality control.
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SPA can
provide supervisor and interviewer instructions, and live on-site,
audio taped or videotaped interviewer briefings.
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